Using Google Sheets’ Language Translation Formula for Keyword Research
If you’ve managed a global SEO campaign before, you probably know how tricky measuring progress on keywords in languages you don’t speak is.
The Homepages of Google’s Top Ranking SEO Companies
Marketers should rely on their own data to make decisions, but it’s worth noting how differently digital marketing and SEO companies approach their websites compared to other B2B markets.
SEMRush: How to Establish Baseline Position Tracking
You should take the following steps whether you’re monitoring your keyword rankings in-house or outsource the work to an agency.
Hiding Embarrassing Search Engine Results for Your Name
Whatever the reason, negative content associated with your name is potentially limiting your potential.
Thriving as a Young Marketer in B2B Technology
Like anyone my age, there are things I would’ve approached differently in my 20s that would’ve accelerated my career progression. I wouldn’t say they’re regrets but if I woke up in my mid-20s, there are plenty of things I’d do differently this second go.
Google Data Studio Dashboard to Accelerate Your Job Search
When I was looking for a change earlier this year, I leveraged Google Sheets and Google Data Studio to visualize my search. I wound up getting two offers within three weeks of starting my search in earnest.
Adjusting for Data Fluctuations in the Covid-19 Era
As some semblance of normalcy gradually emerges, digital marketers will be faced with some tough questions concerning data fluctuations. It’s extremely likely your site was affected in one way or another from the Covid-19 pandemic.
What’s the Point of Chart Headers in Google Data Studio?
There isn’t an obvious place to edit the chart header. If you Google it, you’ll find several long-running threads from confused users.
How to Use Google Data Studio/Google Tag Manager as a Hotjar Alternative
It may not look as pretty but there’s a free alternative that can be set up in under an hour.
Avoid Losing Subscribers with Pardot’s Engagement Studio
Pardot’s Engagement Studio is usually associated with nurture campaigns but it’s capable of much more. Prevent excessive email sends One of the easiest mistakes to make in Pardot is excessively…