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Spiritify.AI

Spiritify is an embodied AI startup led by Sunny Sun, a Boston-based technology executive who previously served as a VP at the global financial services firm State Street, where she worked on applying artificial intelligence to security, risk, and complex enterprise environments. She defines Spiritify’s mission as advancing its so-called LACAE values, which is short for Love, Appreciation, Compassion, Acceptance, and Empathy.

Boston’s Robotics Scene Gets Social as Spiritify Begins Mass Production

October 27, 2026 by Mike Kalil
Spiritify AI's Joy robots

The Boston startup Spiritify says it’s begun mass producing its Joy AI companion robots.

Boston’s Robotics Empire Is Entering a Brutal New Era… And It’s Getting Weird

May 9, 2026May 9, 2026 by Mike Kalil
Illustration: Atlas and Familiar Machine

There’s a new breed of intelligent machines emerging from Boston’s elite AI and robotics ecosystem.

Boston Startup Puts a $699 Price Tag on Its Vision for AI Companionship

May 5, 2026December 27, 2025 by Mike Kalil
Spiritify AI Boston startup

A Boston embodied AI startup just emerged from stealth with its first commercial product: an AI-powered, doll-like robot to address loneliness.

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